{"id":502015,"date":"2025-05-09T13:08:02","date_gmt":"2025-05-09T17:08:02","guid":{"rendered":"https:\/\/www.paymentsjournal.com\/?p=502015"},"modified":"2025-05-09T13:08:05","modified_gmt":"2025-05-09T17:08:05","slug":"why-meta-is-getting-back-into-the-stablecoin-business","status":"publish","type":"post","link":"https:\/\/www.paymentsjournal.com\/why-meta-is-getting-back-into-the-stablecoin-business\/","title":{"rendered":"Why Meta Is Getting Back into the Stablecoin Business"},"content":{"rendered":"\n<p>Three years after abandoning its previous effort to produce a stablecoin, Meta is now working with several cryptocurrency companies to introduce a new version of the digital currency.<\/p>\n\n\n\n<p>The company plans to use the stablecoin for cross-border payments, simplifying payouts to the creators who use its platforms around the world. Not only will this make it easier for Meta to pay everyone in a single currency, but it would also allow the company to avoid the processing fees typically charged for payment modes like wire transfers.<\/p>\n\n\n\n<p>That makes sense, given that much of Meta\u2019s expenses consist of numerous small payments to contributors. <a href=\"https:\/\/www.gadgets360.com\/cryptocurrency\/news\/meta-crypto-stablecoin-use-international-payouts-report-8371467#:~:text=As%20part%20of%20its%20plans,various%20locations%20around%20the%20world.\" target=\"_blank\" rel=\"noreferrer noopener\">Some reports suggest<\/a> that Meta may integrate the stablecoin with Instagram, allowing it to pay creators up to $100 per transaction.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-regulatory-concerns\">Regulatory Concerns<\/h2>\n\n\n\n<p>Meta\u2019s entry into the crypto space began in 2019 with its Libra project, initially aimed at developing a stablecoin\u2014later renamed Diem\u2014to facilitate global payments. However, the initiative was scrapped in 2022, reportedly due to heavy regulatory pressure from the Biden administration.<\/p>\n\n\n\n<p>Following the company\u2019s announcement of the sale of its crypto assets, <a href=\"https:\/\/www.diem.com\/en-us\/updates\/stuart-levey-statement-diem-asset-sale\/\" target=\"_blank\" rel=\"noreferrer noopener\">Diem CEO Stewart Levey<\/a> noted: \u201cDespite giving us positive substantive feedback on the design of the network, it nevertheless became clear from our dialogue with federal regulators that the project could not move ahead.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-more-welcoming-environment\">A More Welcoming Environment<\/h2>\n\n\n\n<p>The current landscape is much more welcoming to the idea. For one thing, the Trump administration has been more <a href=\"https:\/\/www.cnbc.com\/2025\/05\/01\/trump-rewrites-crypto-rules-first-100-days-industry-sees-180-pivot-.html\" target=\"_blank\" rel=\"noreferrer noopener\">favorable toward the crypto industry<\/a> than Biden was.<\/p>\n\n\n\n<p>\u201cIt mainly comes down to the pro-crypto regulatory environment,\u201d said <a href=\"https:\/\/javelinstrategy.com\/our-team\/joel-hugentobler-0\" target=\"_blank\" rel=\"noreferrer noopener\">Joel Hugentobler<\/a>, Cryptocurrency Analyst at Javelin Strategy &amp; Research. \u201cTwo stablecoin bills are going through the House and Senate right now, with likely more coming down the pipe.\u201d<\/p>\n\n\n\n<p>As a result, stablecoins are having a moment, with <a href=\"https:\/\/www.paymentsjournal.com\/are-we-approaching-a-golden-age-for-stablecoins\/\" target=\"_blank\" rel=\"noreferrer noopener\">several major financial players<\/a> entering the market. Tether and Circle remain the leaders in the space, but JPMorgan Chase, Mastercard, Visa, and PayPal are all offering stablecoin programs of various kinds.<\/p>\n\n\n\n<p>\u201cWhether Meta decides to build and issue their own or partner with someone like Circle is yet to be determined,\u201d said Hugentobler. \u201cBut tech providers, financial institutions and other companies of all types are realizing the benefits of stablecoins for digital payments and the efficiencies they offer.\u201d&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Three years after abandoning its previous effort to produce a stablecoin, Meta is now working with several cryptocurrency companies to introduce a new version of the digital currency. The company plans to use the stablecoin for cross-border payments, simplifying payouts to the creators who use its platforms around the world. Not only will this make [&hellip;]<\/p>\n","protected":false},"author":8441,"featured_media":464590,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard","override":[{"template":"1","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"0","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0"},"jnews_primary_category":{"id":"137"},"jnews_social_meta":[],"jnews_override_counter":{"view_counter_number":"0","share_counter_number":"0","like_counter_number":"0","dislike_counter_number":"0"},"footnotes":""},"categories":[137,64516],"tags":[196,10599,1125,678,1129,63236,62311],"class_list":["post-502015","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analysts-coverage","category-digital-assets-crypto","tag-cross-border-payments","tag-crypto","tag-cryptocurrency","tag-facebook","tag-instagram","tag-meta","tag-stablecoins"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - 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